Reid Bikes

"Making cycling and eMobility accessible to all"

Founded 2009 Australia 8 models 371 € – 809 € Reid Group

About REID

Reid Bikes, originating in Melbourne, Australia in 2009, is a prominent global brand dedicated to making cycling and eMobility accessible to all. The company achieves this by designing and manufacturing a diverse range of high-quality, well-designed, and affordable bikes, e-bikes, and electric scooters. Initially, Reid Cycles (the Australian retail arm) adopted a direct-to-consumer model, effectively cutting out middlemen to offer competitive pricing to its customers.

Over the years, Reid has expanded its reach significantly, now distributing its products in over 30 countries through a network of more than 750 retailers worldwide. Beyond its own branded products, Reid also specializes in private label product (PLP) manufacturing, leveraging its expertise to design and produce bikes and scooters for other brands. The brand is committed to sustainability, actively planting a tree for every bike, e-bike, and e-scooter sold, reflecting its dedication to environmental responsibility. Reid Bikes focuses on providing reliable and stylish personal transport solutions, catering to both casual riders and enthusiasts seeking value and performance.

REID Electric Scooters

Models in our database: 8. Select a model that interests you.

REID — Brand Details & Contact

Company information, contact details, social media, warranty and where to buy.

Company Information

Official Name
Reid Bikes
Parent Company
Reid Group
Founded
2009
Founders
James Reid
Country of Origin
Australia
Manufacturing
China, Cambodia
Headquarters
67/422-426 Somerville Rd Tottenham VIC 3012, Australia
Certifications
EN17128 IEC 62133 Australian Standards SAI Global '5 tick' certified

Contact & Support

Email
marketing@reidbikes.com
Phone
+1 833 916 4672
Support Ticket
Open →
Press Contact
marketing@reidbikes.com
Business Inquiries
marketing@reidbikes.com
Working Hours
US: Mon-Fri 9am-6pm, Australia: Mon-Fri 9:00am-5:00pm
Timezone
America/Chicago, Australia/Melbourne

Additional Contacts

Australian Customer Support — support@reidcycles.com.au
Australian Warranty — warranty@reidcycles.com.au
Australian Customer Service (Melbourne Office) — +61 3 9314 9199
Australian Customer Service (General) — +61 3 4513 0995
UK Office — +44 1202 526220

Companion App

REID eScooter app

Warranty & Known Issues

Warranty Terms

Reid offers a 1-year warranty on eScooters and their batteries from the date of purchase. This warranty excludes consumable components such as tires, brake pads, mechanical cables, and grips. The warranty applies only to the original owner and is not transferable. It may be voided by improper assembly or maintenance, neglect, abuse, improper transport, alteration, modification, or any abnormal or improper use, including riding through standing water, stunt riding, or off-road use. Weight limits (typically 100kg or 120kg) apply, and exceeding these can void the warranty. For eMobility items, batteries must be periodically checked and charged every 6 months if unused; proof of this may be required for warranty claims if the battery is over 6 months old. All warranty matters are on a 'return-to-base' basis, meaning the product must be returned to the place of purchase for evaluation and repair/replacement.

Known Issues

Common issues reported by users include speed limiters, with many scooters capped at 25km/h (or 15.5 mph in the UK) due to regulations, leading some users to seek firmware modifications. Some users have experienced unreliability, sudden stops, and error codes (e.g., E10, often related to the controller or motor sensor). Loose charging port wires have also been identified as a potential problem. Customer service for warranty claims has received mixed reviews, with some reports of difficulties and long repair turnarounds.

Where to Buy

Reid Cycles Official
AU
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Reid Bikes US Official
US
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BikesOnline Authorized
AU
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